One of the first rules in business is, “don’t make promises you can’t keep” also known as “don’t overpromise and underdeliver”. That’s why creating clickbait is a strategy we suggest you avoid. Simply put, it makes your business come across… Continue Reading
SEO | JillAlexa.com When starting a business from scratch, you mostly think about the product, service, and website first. All of the other things, such as marketing, tend to come a bit later. But when it’s time to do some… Continue Reading
Bringing foot traffic to your brick-and-mortar business is a challenge, especially in the digital age. It’s often a struggle to get people to visit you, even when you provide a product or service that might not be so easy to… Continue Reading
Marketing Message | JillAlexa.com A big part of your business efforts to be successful is going to be in your marketing. Your marketing team is crafting stories and visuals and campaigns that will put your business name on the map,… Continue Reading
There’s no business like Sew business From an early age, I have been mad about sewing. Making clothes for my dolls and poor, long-suffering, dog (this was long before it was the done thing to dress up your dog), with… Continue Reading